What perfume does a man use in his car? Hot topics and featured recommendations on the Internet in the past 10 days
Recently, "car fragrance" has become one of the hot topics among male car owners. As the summer heat approaches, the problem of odor in the car becomes more prominent. How to choose a perfume that is suitable for masculinity and does not look cheap has become a frequently discussed topic on social platforms. This article will combine hotspot data from the entire network in the past 10 days to provide a structured purchasing guide for male car owners.
1. The top 5 car fragrances are hotly discussed on the Internet (data statistics period: last 10 days)
| Ranking | Brand/Model | Discuss the popularity index | core selling point |
|---|---|---|---|
| 1 | Diptyque No. 34 Saint-Germain | 92,000 | Woody neutral fragrance, long-lasting fragrance |
| 2 | Jo Malone Lime Basil & Mandarin | 78,000 | Refreshing summer feeling, avoiding the smell of fragrance |
| 3 | CULTI PHILOSOPHER | 65,000 | Mediterranean fragrance, diffuser design |
| 4 | MUJI car aroma diffuser | 53,000 | Can be used with essential oils, fire-free and safe |
| 5 | L'Original space black | 41,000 | Magnetic design, used by the British royal family |
2. Three Golden Rules for Male Car Owners to Buy
1.Fragrance selection: According to the Weibo #Men's Fragrance Evaluation# topic data, 78% of male users prefer woody fragrances (cedar/sandalwood), 15% choose marine fragrances, and only 7% try fruity fragrances.
2.concentration control: Douyin’s actual measurement video shows that the acceptance of light fragrance (EDT) in closed compartments is 43% higher than that of strong fragrance (EDP). Solid balms with sustained release for 1-2 hours are particularly recommended.
3.safety factors: Xiaohongshu’s popular notes emphasize the need to avoid products containing alcohol (risk of ignition) and liquid leakage (corrosion to the interior) in summer. Metal-cased diffusers have become a new internet celebrity.
3. Scenario-based recommendation list
| Usage scenarios | Daytime commute | business reception | Long-distance self-driving | Sports travel |
|---|---|---|---|---|
| Recommended fragrance | grapefruit/lemon | leather/tobacco | Mint/Eucalyptus | cedar/fir |
| Popular items | Air Funk Light Shield | Tom FordEbony | Kobayashi Pharmaceutical Deodorant | The Different Company Holy Aura |
| average daily cost | ¥2-5 | ¥8-15 | ¥0.5-2 | ¥5-10 |
4. Special reminder from experts
1. Zhihu Car Column Review pointed out that aromatherapy tablets at the air conditioner outlet may cause airflow obstruction. It is recommended to give priority to the diffuser under the seat or in the cup holder.
2. Actual feedback from Hupu male users: The leather scent will conflict with the leather seats. It is recommended to try a sample before purchasing.
3. Douyin popular science V "Fragrance Academy" warns: Inferior flavors may produce formaldehyde at high temperatures. It is safer to look for the IFRA certification mark.
5. Observation of new trends in 2023
1.Technology integration: Xiaomi Youpin’s “smart fragrance system” crowdfunded by APP can control the concentration and support fragrance switching. The crowdfunding amount exceeded 10 million in 30 days.
2.sustainable concept: The main unboxing review of UP at Station B shows that the search volume for designs with replaceable inner cores has increased by 210% year-on-year, and the environmental protection attributes are favored by young people.
3.Taste memory marketing: Some high-end car brand 4S stores have begun to provide "exclusive fragrance files" to customize car fragrances according to the car owners' personality characteristics.
Conclusion: Choosing car fragrance is not only odor management, but also an expression of modern men’s life attitude. It is recommended to give priority to safety and suitability, and find the flavor that suits you best through small-capacity trial bottles, so as to make your driving time more quality.
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